PAUL RODRIGUEZ

Skater, father, actor, entrepreneur, Paul Rodriguez, aka P-Rod, is at the top of anyone’s list of most respected and accomplished skateboarders. Son of Paul Rodriguez Sr., one of the world’s most famous comedians, P-Rod’s quarter century career in skateboarding is nothing short of legendary.  

A self-proclaimed “certified workaholic,” fatherhood and skateboarding are P-Rod’s primary concerns at the moment. Having achieved just about every major accolade skateboarding has to offer, he remains one of the most influential figures, not just in skateboarding, but sports in general. 

An icon of sport at Nike, where he is amongst a very small and elite class of athletes (which includes Kobe Bryant and Michael Jordan), to hold 10 signature shoe models. His resume includes countless wins and podiums, highlighted by eight X Games medals, three Street League wins, Tampa Pro Champion, Battle at The Berrics Champion and much more. 

Off his board, P-Rod has acted in movies and Netflix Series. He’s a video game character in EA Skate and four different Tony Hawk video games.

A business owner and investor, one of P-Rod’s brands, Primitive, has become one of the biggest hardware and soft goods companies in skating with a stacked pro team and clothing collabs with brands such as Rick and Morty, Kikkoman Soy Sauce, Dragon Ball Z and more.